175+ best October Prime Day deals to shop before they end


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Prime Day is soon coming to a close, but our team of professional product reviewers is still scrolling through pages of deals, hoping to find some of our favorite items on sale. We’re continually evaluating tons of discounts and sharing all of the best Prime Day deals on products we love.

Further down this page, you’ll find Prime Day deals on items that our team of expert editors have tested and included in our buying guides, bought themselves, or products they’ve carefully researched and feel comfortable recommending as a top buy across the world of TV, gaming, headphones, tech, beauty, mattresses, style, home, kitchen, furniture, pets, and more. Some might already get a few bucks knocked in regular sales or over time, but we think today’s Prime Day deals are worth a special mention as they’re better than your typical discount. Most are exclusive to Prime members, so grab a free 30-day free trial if you’re not currently signed up.

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Top deals picked by our category experts

An Xbox Series X/S wireless controller.

Hopix Art/Shutterstock

Prime Day gaming deals

I’ve covered the gaming industry for years, and if there’s one thing I know, it’s that gaming can be an expensive hobby. That’s why I’m spending Prime Day looking out for the gaming deals that are actually worth your money. Some of the best picks I’ve found so far include the SteelSeries Arctis Nova Pro headset, one of the highest quality sets on the market, for 30% off; a sleek Corsair K70 mechanical keyboard for $40 off; and the best game of 2023, The Legend of Zelda: Tears of the Kingdom, with a rare $15 discount. And although I’m a reporter, I’m a gamer too — I just bought this fantastic curved Sceptre gaming monitor for $35 off to upgrade my home office setup. Time to become a Valorant pro! — William Antonelli, tech reporter, Insider Reviews

Xbox Core Wireless Controller

Save 18%

The Xbox Core controller works with the Xbox, but it can also connect to your PC, iPhone, iPad, or Android. This means that no matter how you play, you’ll always have a comfortable controller to use. This $10 discount doesn’t match the all-time low price of $44 we’ve seen in the past, but it’s still a solid deal.

Razer Kaira Pro Wireless Headset

Save 46%

The Kaira Pro headset can connect directly to your Xbox and your Bluetooth devices at the same time. This means you can listen and communicate with your phone, PC, or other devices while still hearing audio from the Xbox. This deal is only a few dollars more than the lowest price we’ve ever seen.

SanDisk 256GB microSDXC Card for Nintendo Switch

Save 18%

Any Nintendo Switch owner should have at least 256GB of microSD storage. This card, which is emblazoned with a Power Star from the Mario series, is cheaper on Amazon than any other site.

Razer Cobra Pro Wireless Gaming Mouse

Save 30%

For those in need of a great wireless gaming mouse but prefer a simple symmetrical design, the Razer Cobra Pro is our top pick. It’s down to an all-time low deal price of just $90.

Keychron K14 Wireless Mechanical Keyboard

Save 50%

Keychron makes some of the best mechanical keyboards around, and the Keychron K14 is a great budget option. Right now you can snag it for 50% off, making it an even better deal.

HyperX Cloud II Wired Gaming Headset

Save 23%

The HyperX Cloud II offers virtual surround sound and is compatible with PC, PS4, and PS5. The lowest price Amazon has ever sold this model for is $50, but at 23% off, the $77 price tag this Prime Day looks pretty good too.

  • See more gaming deals at Amazon

Side by side of a model wearing an Automet puffer vest and a model wearing a Lillusory sweatsuit set.


Prime Day fashion deals

This October Prime Day lands just around the close of Hispanic Heritage Month, which has given me a new platform to seek out other Latina fashion enthusiasts. Amazon’s The Drop partners with global influencers who curate collections with a personal touch. The styles I’ve found on sale have a flair that celebrates the many facets of the culture, from Western cowboy boots (now 42% off) to the sleek ’90s metropolitan look of these curve-hugging slitted pants for a massive 72% off. And though I’m always noting the trends I see around the city, it’s helpful to start with the basics and build outfits from the inside out with sales on the best women’s underwear, like this MeUndies multipack that’s currently 30% off—Gabrielle Chase, Style & Beauty Editor, Insider Reviews

AUTOMET Women’s Puffer Vest

Save 53%

A puffer vest works as a layer for regulating your core temperature when you’re between climates. This style has spacious pockets and is available on Prime Day for nearly half off. On select colorways, you can get an additional 30% off by clipping the on-page coupon.

LILLUSORY Women’s 2 Piece Oversized Matching Set

Save 47%

This cozy chic sweater set has a slouchy oversized look and be worn as a pair or as separates. For Prime Day it’s over half off and at its lowest Amazon price we’ve seen on this style yet.

The Drop Women’s Jessenia Shine Cargo Pants

Save 20%

These shiny oversized cargo pants come in three colors and are available in an inclusive range of sizes. For Prime Day they’re about $12 off their usual price tag.

Athlefit Women’s Embroidered Western Cowboy Boots

Save 39%

Amazon has had many women’s cowboy boots on sale during Prime Day, and the trend is still in full swing. This pair are currently at the lowest price we’ve seen on Amazon in the last month.

Ugg Women’s Highland Hi Heritage Sneaker

Save 28%

These 100% leather UGG sneakers have hiking shoe-inspired details and are lightweight to boot. We recommend sizing up as UGG tends to run small. This style is on sale for half off, the best price Amazon has offered in the last month.

Tommy Hilfiger Women’s Mid-Length Puffer Hooded Down Jacket with Drawstring Packing Bag

Save 25%

A warm, downy hooded jacket that falls just past the hip and cinches at the waist with an adjustable cord. This is a great jacket for travel, as it easily stores in an accompanying packing bag. This Prime Day, it’s on sale for 25% off and is just $10 more than the lowest price we’ve ever seen on this style.

Calvin Klein Women’s Solid Sheath with Chiffon Bell Sleeves Dress

Save 60%

This elegant LBD by Calvin Klein has potential to be worn to the office or upcoming holiday parties. For Prime Day you can save up to 60% on this versatile style. The price may vary depending on size and color.

Levi’s Women’s Low Pro Jeans

Save 40%

As one of the original titans of denim, Levi’s cool low rise jeans have a casual loose fit in light to midnight blue. For Prime Day you can save up to 40% on select colorways.

Naturalizer Michelle High Heel Pumps

Save 41%

Naturalizer makes what Insider Review style editors have tested and called some of the most comfortable heels to walk in. These versatile 100% leather black pumps are on sale for Prime Day at over 40% off.

Champion Men’s Powerblend Fleece Crewneck

Save 25%

Champion’s Powerblend fleece crewneck is pre-shrunk, so it’s sure to be a great fit upon first wear. This athleisure style is available for up to 25% this Prime Day, a notable deal compared to recent sale prices. Price may vary depending on size.

Champion Men’s Powerblend Fleece Joggers

Save 51%

To complete your athleisure look is a super soft pair of Champion joggers that taper off and style easily with sneakers or tucked into boots. This pair is available for 51% off for Prime Day, a considerable discount compared to recent sales on this style.

Tommy Hilfiger Men’s Lightweight Ultra Loft Quilted Puffer Vest

Save 27%

This light quilted puffer vest features the iconic Hilfiger logo on the back of its stand collar and is great for layering fall looks. For Prime Day it’s just under 30% off, close to the lowest price we’ve seen on this style in the past month.

Ekouaer Men’s Turtleneck Lightweight Thermal Pullover Sweater

Save 30%

This basic mockneck sweater is stretchy, warm, and easy to mix and match with a number of fall ensembles. For Prime Day, it’s close to the lowest price we’ve ever seen on this style.

GAP Women’s Drapey Flannel Button Down Shirt

Save 40%

Fall is indisputably flannel weather. This classic flowy plaid shirt from the GAP will be nearly half off for day 2 of Prime Day on October 11. It’s a great time to buy, as this is the lowest price we’ve seen on this style yet.

Mangopop Women’s Square Neck Long Sleeve Tops Bodysuit

Save 56%

Everyone needs a good black bodysuit in their wardrobe. This one is a great deal and has nearly 10K reviews on Amazon.

Calvin Klein Men’s Cotton Classics 7-Pack Trunk

Save 49%

Forgetting to do laundry until the night before a trip: it happens to the best of us. Stock up on a week’s worth of Calvin Klein trunks to hold you through until your return for an unbeatable price— the lowest we’ve seen on this bundle yet.

New Balance Unisex-Child 680 V6 Lace-up Running Shoe

Save 36%

The 680 V6s are running sneakers with all the technical ability of New Balance adults’ shoes for children. This pair has breathable mesh lining and a supportive, flexible insole for wearing on active days. For Prime Day, they’re on sale for the lowest price we’ve seen on Amazon in the last month.

KitchenAid 5 Quart Stand Mixer

Best Buy

Prime Day kitchen deals

As the kitchen editor at Insider Reviews, I spend my days searching for the best kitchen products on the market. And when I’m not writing about the best Dutch ovens, I’m baking with one. I’ve been scouring Amazon Prime Big Deal Day’s kitchen section to find Prime Day deals on kitchen items. Amazon deal days are some of the few times a year we see KitchenAid Stand Mixers go on sale, and the current 32% off the Artisan Mini is a rare low price. Get a KitchenAid now and bake with it for years (even decades) to come. If you want to upgrade your home coffee brewing, the Gaggia Evo Pro Espresso Machine is Insider’s top espresso machine and currently on sale matching the best we’ve seen all year. Whether you’re new to espresso or drink a demitasse every morning, the Gaggia is easy to figure out and made with durable parts. – Lily Alig, editor, Insider Reviews

KitchenAid Artisan Mini 3.5 Quart Tilt-Head Stand Mixer

Save 32%

This KitchenAid model is ideal for occasional bakers and can easily be used by kids getting into cooking. The Mini is our favorite stand mixer for small kitchens. You can pick it up for 32% off right now, which is a low price we don’t often see for this product.

All-Clad D3 Stainless Steel Cookware Set (7-piece)

Save 30%

Stainless steel cookware is known for its durability and even heating. This 7-piece set from legacy brand All-Clad will stock your kitchen without cluttering it. During Prime’s Big Deal Days, the set is discounted to match the lowest price we saw this year.

OXO Good Grips 3-Piece Stainless-Steel Mixing Bowl Set

Save 30%

While you can just slap your dough in any ‘ol mixing bowl to let it rise, this OXO Good Grips set is insulated, which helps to regulate the temperature of your dough. It rarely sees a markdown, so the final hours of Prime Day are a great time to buy.

Ninja AF101 Air Fryer (4 Qt)

Save 31%

While we haven’t tested this specific model of the Ninja Foodi air fryer, Ninja’s dual-basket version is one of our top picks. Ninja makes some of the most reliable small kitchen appliances around, and you can get this air fryer for $40 less today

Nespresso CitiZ

Save 18%

The Nespresso CitiZ is designed to fit in small and expertly decorated spaces. The stainless steel panels and streamlined structure make it both compact and aesthetically pleasing. Plus, it preheats in 25 seconds. At just $230.00, this deals matches the lowest price we’ve seen in a couple of months.

Cosori Air Fryer Toaster Oven

Save 29%

Budget-friendly air fryer toaster ovens often struggle to match up to their more expensive counterparts, but this one by Cosori cooks evenly and preheats quickly. You can pick it up for just under $100, which is the lowest we’ve ever seen this product go.

Ninja Thirsti Drink System

Save 19%

The Ninja Thirsti is not your average soda maker. With the Ninja flavor cartridges, you can make vitamin rich lemonade, peach flavored seltzer, and more. This is a relatively new product on the market, and we’re seeing the first ever sale during Prime Day.

Breville Barista Express

Save 20%

The semi-automatic Breville Barista Express is one of our favorite espresso machines thanks to the built-in burr grinder and milk frother. Breville has newer machines, but the Express has staying power. This isn’t the best sale we’ve seen this year, but it’s lower than last year’s Black Friday price, so it’s a good time to buy before the holiday season.

Black+Decker Bev Cocktail and Drink Maker Machine

Save 34%

For the bartender in a hurry, the Bev by Black+Decker can make cocktails and other mixed drinks within moments. It even lets you customize the strength of a drink! It’s $100 off during Prime Day, which matches the lowest price ever.

  • See more kitchen deals at Amazon

apple airpods pro 2nd generation


Prime Day headphone deals

As a tech editor, I’ve tested headphones across all shapes and sizes, from compact earbuds to high-end over-hear models. And based on all that experience, I know that top headphones can get pricey. But right now, I’m seeing some truly excellent Prime Day deals on headphones that bring several of our top-rated picks down to new all-time low prices. Apple’s incredibly popular AirPods Pro are down to a new low of $189. The discount even applies to the brand-new version that supports USB-C. Buyers who want a great pair of over-ear headphones with noise cancellation can snag the Sony WH-1000XM4 for $248, which is just $20 more than their all-time low. —Steven Cohen, senior editor, Insider Reviews

Great Price

Sony WH-1000XM4 Wireless Headphones

Save 29%

Sony’s flagship noise-cancelling headphones with premium sound elevate your listening experience with the ability to personalize and control everything you hear. Today’s Prime Day deal brings the price down by $100; a stellar deal for an excellent pair of headphones.

Bose 700 Headphones

Save 26%

The Bose 700 headphones feature advanced noise cancellation technology with level adjustments, a comfortable design, and support for Google Assistant and Amazon Alexa. While $279 isn’t the lowest price we’ve ever seen — they were $269 last Black Friday — this discount is certainly worth jumping on for these high-quality headphones.

Apple AirPods (2nd Generation)

Save 31%

The AirPods (2nd generation) aren’t the newest AirPods around, but they still offer great sound quality and extra features for iPhone owners. During Prime Big Deal Days, they’re at a low price of $90.

Amazon Echo Buds (2023)

Save 30%

If you need a new pair of wireless earbuds with decent sound, try the newest Echo Buds. Amazon made some concessions, like removing active noise cancellation, to bring its cost down compared to previous models, but they’re a great starter pair for those new to the game. Now, it’s an even sweeter deal.

Apple AirPods (3rd Gen)

Save 11%

Compared to the previous model, Apple’s third-generation AirPods offer longer battery life, water resistance, and support for spatial audio. The pair that ships with a Lightning charging case are $20 off right now.

Apple AirPods Max

Save 13%

The AirPods Max give up the compact portability of the AirPods Pro to deliver the best of Apple’s audio quality and noise-canceling performance. At full price, the AirPods Max are more expensive than competing over-ear headphones. This $70 discount isn’t the best we’ve seen, but it’s better than you’ll find elsewhere.

SAMSUNG 65-Inch Class Neo QLED 4K QN90C Series


Prime Day TV deals

I’ve been covering the home entertainment industry for a decade, and in that time I’ve reviewed TVs across all budgets, from cheap HD sets to gorgeous 4K OLEDs. Displays can vary a lot in performance, so figuring out which Prime Day deals on TVs are worth your money can be tricky. But don’t worry, my team has tested many of the latest TVs from all of the top brands, and we’ve used our expertise to vet each deal we recommend. Buyers shopping for a new home theater TV should have the Samsung 65-inch S90C high on their list. At 35% off, it’s down to the lowest price we’ve seen, and it delivers top-notch color and contrast performance. If I were in the market for a new TV this Prime Day, the S90C is the model I’d buy. Other top deals include a 32-inch HDTV for only $79! This model only offers basic picture quality, but that price is hard to beat for shoppers who just want a cheap smart TV. — Steven Cohen, senior editor, Insider Reviews

Insignia 32-inch Class F20 Series

Save 47%

Though we wouldn’t typically recommend a 720p set, if you’re looking for a 32-inch smart TV at an affordable price (perhaps for your bedroom), the F20 is hard to ignore. This still packs a suite of streaming apps, along with a Fire TV Alexa voice-remote. If you’re going super budget, this is hard to beat.

Insignia 43-inch Class F30 Series 4K TV

Save 37%

This Insignia Fire TV offers 4K quality and Amazon Fire Smart TV functionality in an affordable package. It’s now down to $169.99 at Amazon, a 37% discount.

Amazon 50-inch Fire TV 4-Series

Save 36%

The budget-minded Amazon Fire TV 4-series comes with 4K UHD resolution, HDR10, and it has Amazon’s Fire TV operating system built in that acts like a Fire TV streaming stick. It’s back down to an all-time low of $290.

TCL 55-inch Q7 4K QLED TV

Save 27%

The Q7 is one of the best midrange QLED 4K TVs you can buy. It offers higher contrast and brightness than similarly priced competitors. Right now, the 55-inch model is $200 off, which is the best deal we’ve seen yet and an amazing value for a TV like this.

LG C2 OLED evo (55-inch)

Save 27%

The LG C2 OLED offers AI-powered image enhancements and voice activation (Alexa). It’s also game-ready, with 120hz variable refresh rate that makes it perfect for immersive gaming on Xbox Series X and PlayStation 5. Amazon’s 27% discount matches the set’s all-time low price.

Samsung S90C 65-inch 4K OLED TV

Save 35%

The S90C is the successor to our favorite TV of 2022, the Samsung S95B. This new model delivers nearly identical performance and adds support for a faster 144Hz refresh rate with a compatible PC. This OLED bests competing options from LG and Sony in this price range, and at 35% off, it’s down the lowest price we’ve seen yet.

Samsung 65-Inch QN90C Neo QLED 4K TV

Save 39%

This 65-inch Samsung TV offers supreme picture quality and sound, and it comes with Amazon’s Alexa assistant included. It’s over a thousand dollars off right now, which is easily its lowest price ever.

Hisense 65-inch U6K QLED 4K TV

Save 31%

Hisense’s U6K is one of the best budget TVs you can buy. The 4K display boasts quantum dots, local dimming, and a Mini LED backlight to deliver better contrast and color performance than most competitors in its price range. At a deal price of just $548, it’s an even better value.

TCL 65-inch S4 Series Fire TV

Save 28%

The TCL S4 series should do well for movie night with its Dolby Vision and Dolby Atmos compatibility and the Alexa-capable Fire OS baked in. At $380 (28% off), the 65-inch model fits well in moderate-sized living rooms.

Samsung 65-inch S95C 4K OLED TV

Save 21%

The S95C is Samsung’s flagship OLED TV for 2023. It delivers a brighter picture than last year’s model, along with a higher refresh rate and a sleeker design. The 65-inch model is $700 off for Prime Day, which is a new record low.

The corner of the Casper Original Hybrid mattress is displayed on a bed frame.

The Casper Original Hybrid offered top-notch support, keeping my lower-back pain from flaring up.


Prime Day mattress deals

I’m James, Insider Reviews’ main mattress tester. I’ve personally slept on and tested more than 80 popular mattresses. Mattress sales are pretty common, so many of the discounts you see today will come around again in a month or two. But I want you to know about the rare deals you may not get again this year. To start, the Awara Natural Hybrid, the best mattress for stomach sleepers in our best mattresses guide, is only $800 at Amazon, an all-time low. If your budget is tight, consider the Zinus Ultra Cooling Gel Memory Foam Mattress, just $300 at Amazon as part of a Prime Day deal. I’ve analyzed all these mattress’s historical prices, and these are the two best deals from the list below that you may not see again this year. I’ve slept on Awara and Zinus mattresses for several weeks and am confident in recommending them. — James Brains, senior reporter, Insider Reviews

Casper Original Mattress (Queen)

Save 15%

The Casper Original Mattress has a medium-firm feel with excellent support right to the edge, and it will keep you cool through the night. This isn’t the lowest we’ve seen it priced, but it’s almost $200 less than its regular price.

GhostBed Luxe Mattress (Queen)

Save 50%

This is a great memory foam mattress for sleepers who like an average firmness on their beds. GhostBed also offers a 25-year warranty, which is a nice plus. Pick this up today for just under half off its normal price, which is a good deal for this product.

Serta Perfect Sleeper Nurture Night Medium Mattress (Queen)

Save 20%

Exclusively for Prime members, Amazon takes 20% off all sizes of the Serta Perfect Sleeper Nurture Night Mattress. This hybrid comes in three comfort levels—medium, firm or plush—so you can find one that best suits your preferences. Either way, you’ll get 100 nights to determine if it’s right for you.

Zinus Ultra Cooling Gel Memory Foam Mattress (12-inch, Full)

Save 45%

Zinus makes some of our favorite budget mattresses. The Ultra Cooling Gel Memory Foam Mattress is made in the US and is designed to keep you cool. During Prime Big Deal Days, it’s at the best price we’ve seen in months.

Serta Clarks Hill Elite Mattress (Queen)

Save 30%

The Serta Clarks Hill Elite Mattress combines gel memory foam and individually wrapped coils to provide durability and comfort from one of America’s oldest mattress brands. At $210 off for Prime Big Deal Days, this is close to the best deal we’ve seen.

Side by side images of the Samsung Galaxy A54 showing the home screen with app icons, and a shot focusing on the rear cameras.

Antonio Villas-Boas/Insider

Prime Day phone deals

I oversee Insider Reviews’ smartphone coverage. Through my experience testing the latest high-end, mid-range, and budget phones, along with phone-related accessories of all kinds, I’m able to recommend the Prime Day deals on phones and mobile products that are most worth your while. Right now, you shouldn’t miss out on Amazon’s all-time low price of $330 on Samsung’s Galaxy A54, which we named one of the best budget Android phones you can buy. If you’re in the market for a foldable phone, the stellar new Samsung Galaxy Z Fold 5 is at its lowest price to date with a $400 discount on Amazon. There are also some particularly great deals on accessories like phone cases and chargers that we’ve thoroughly vetted and recommended in our buying guides. — John Lynch, senior editor, Insider Reviews

Samsung Galaxy A54

Save 27%

For Prime members, Amazon shaves $120 off this mid-range Samsung smartphone, dropping it to an all-time low of $330. It may not be as snappy as its more popular flagship siblings, but when we tried the Galaxy A54 ourselves, we were impressed by its long battery life and gorgeous display.

Samsung Galaxy Z Fold 5

Save 21%

The Samsung Galaxy Z Fold 5 isn’t a massive leap over the previous generation, but a few key refinements and the newest Snapdragon 8 Gen 2 processor make it an excellent upgrade for first-time foldable owners or those coming from older models. Amazon’s $400 discount brings the Fold 5 to an all-time low price.

Spigen Tough Armor Case for Galaxy A54

Save 64%

Spigen’s Tough Armor has a foam layer for shock resistance along with raised edges to help protect the Galaxy A54’s screen. This 64% discount is a steal.

Samsung Galaxy Z Fold 5 Slim S-Pen Case

Save 30%

True to its name, the Slim S-Pen case features a clever built-in slot for your S-Pen in a thin yet durable TPU and polycarbonate cover. Amazon’s $70 deal is an all-time low price for this normally $100 case.

Torro Leather Wallet Case for iPhone 15 Pro Max

Save 20%

The Torro Leather Wallet case features slots for three cards and a large compartment for cash. It includes raised edges for camera protection. Amazon has it at a record-low price.

Belkin BoostCharge 15W Wireless Charging Stand

Save 30%

This straightforward yet powerful Belkin stand can charge your iPhone or any wireless charging phone at up to 15W. Amazon’s 30% off is an excellent discount.

Belkin BoostCharge Pro 2-in-1 MagSafe Charging Stand

Save 29%

The Belkin 2-in-1 stand allows you to charge your iPhone at 15W in a landscape or portrait orientation as it wirelessly charges your AirPods on a pad beneath. $70 is near an all-time low price for this model.

  • See more phone and accessory deals at Amazon.

Dyson Supersonic hair dryer


Prime Day beauty deals

I’ve been covering beauty products as both a reporter and editor for almost a decade, and I can say with certainty that these are some of the best beauty deals I’ve seen so far this year. The Dyson Supersonic hair dryer in particular is a standout for me; this hair dryer gives me a perfect blowout in under 5 minutes and is currently $100 off, which is the steepest discount I’ve ever seen. It’s still pricey, but worth it for the time it has saved me compared to any other blow dryer I’ve tested. I’m also adding the Mighty Patch hydrocolloid patches to my cart as we speak — our whole team swears by these for clearing up acne spots. The rest of the products on this list have been fully vetted or tested by either me or our style and beauty editor, Sam Crozier.  — Sally Kaplan, executive editor, Insider Reviews

Dyson Supersonic Hair Dryer

Save 25%

It’s super rare to see the Supersonic marked down, but right now you can get it for $100 off. Act fast to scoop this deal up, because the cult-favorite hair dryer is currently at its lowest price ever.

LilyAna Naturals Retinol Cream Moisturizer

Save 46%

This retinol cream has a whopping 39,000 reviews on Amazon and 4.5 stars. It comes out in a fluffy dollop of hydrating hyaluronic acid and wrinkle-fighting retinol. Get this cult-favorite product now for 46% off.

LUS Love Ur Curls All-in-One Styler

Save 20%

This is one of our beauty editor’s absolute favorite curl creams. Using a little goes a long way and it leaves hair touchable and defined. It rarely ever dips below $20.

OPAUL Hair Clips for Women

Save 42%

A great claw clip can really change your whole hair game. These are available in a pack of neutral colors and a pack of vivid colors, depending on if you want the clip to blend in or stand out. But the best feature of these clips is the little spikes on the inside that keep strands of hair from slipping free.

BaBylissPRO Nano Titanium Italian Performance Hair Dryer

Save 20%

This hair dryer really packs a punch for a machine that weighs less than a pound. Like the Supersonic, it’s ultra-powerful and uses ionic technology to create a smooth look and prevent flyaways.

Julep Eyeshadow 101 Crème to Powder Waterproof Eyeshadow Stick

Save 33%

If you have an issue with your eyeshadow fading as the day goes on, you might benefit from switching to a cream stick rather than powder. This one is highly pigmented, has long staying power, and boasts nearly 40K glowing reviews on Amazon.

L’Oréal Paris Colour Riche Original Creamy, Hydrating Satin Lipstick

Save 30%

L’Oréal’s lipstick goes on like a balm but stays on much longer than other cream-based lipsticks. If you’ve seen videos about this viral product and have always wanted to try it, this is the perfect time.

Urban Decay Stay Naked Threesome Palette

Save 30%

Featuring a bronzer, highlighter, and blush, Urban Decay’s palette is a great way to introduce some new shades into your makeup routine.

IT Cosmetics Superhero Mascara

Save 30%

This mascara has a nearly perfect score and over 10K reviews on Amazon. It’s amazing for lengthening your lashes and also contains biotin and collagen to promote lash growth.

Origins Ginzing Into The Glow Brightening Serum

Save 31%

This Origins brightening serum is made from vitamin-C-packed ginseng extract. Vitamin C helps slough off the dead skin cells on your face, which brightens your complexion. Right now, you can get this popular serum for 31% off.

Weleda Skin Food Original Ultra-Rich Body Cream

Save 19%

This all-over body lotion is infused with natural ingredients like rosemary, chamomile, and pansy with a sunflower and sweet almond oil base.

Derma E Vitamin C Concentrated Serum with Hyaluronic Acid

Save 52%

If you’re a beginner to skincare, this serum is a great place to start. It contains vitamin C to brighten skin and hyaluronic acid to lock in moisture.

INGLAM MegaAIR Styler, 4 in-1 Professional Hair Dryer Brush

Save 15%

Blow dryer brushes have quickly become the hottest styling product on the market. This one doesn’t just have the round brush attachment, but it also has an attachment that looks like a regular brush. Right now, it’s $25 off.

Staff Pick

Sunday Riley C.E.O. Glow Vitamin C & Turmeric Face Oil

Save 30%

Behold — a beauty editor’s holy grail. This is one of the best, most effective vitamin C serums on the market. This only really goes on sale during Prime Day, so this is the best time to buy.

TULA Skin Care Face Filter Blurring and Moisturizing Primer

Save 30%

Tula’s viral primer turns your skin into the perfect canvas for foundation. Not only does it help even out your skin tone, it also is intensely hydrating.

Tatcha The Serum Stick

Save 30%

For an on-the-go eye lift, this serum stick uses a moisturizing formula to alleviate dryness. It’s on sale for Prime Day at the best price we’ve seen Amazon offer on this formula in the last month.

Sulwhasoo First Care Activating Serum

Save 30%

If you can’t justify spending $89 on this top-rated serum from premium K-beauty brand Sulwhasoo, head over to Amazon where it’s on sale at 30% off. This herbal formula promises to reduce the signs of aging while boosting hydration for a vibrant, healthy glow. It’s formulated for all skin types.

Staff Pick

Peripera Ink the Velvet Lip Tint

Save 43%

As a beauty editor, this is one of my favorite long-wear lip stains. It stays on for a good few hours — even if you’re eating and drinking. Just be sure to double-check the price, since different colors have different discounts.

Urban Decay Naked Mini Eyeshadow Palette

Save 30%

This mini palette is great for travel, as it has six buildable shades and a compact mirror on the inside. It’s on sale for almost $10 off its usual Amazon price.

Anastasia Beverly Hills Brow Definer

Save 21%

Anastasia Beverly Hills is one of the most trusted names in brow beauty. They have a slew of dedicated fans who film videos of their brows going from thin and wispy to slick and defined with the use of Anastasia’s products. This is a great time to try one of their most popular tools for $5 off.

Revlon One-Step Volumizer Original

Save 35%

We wrote a piece comparing this to the Airwrap and were blown away by how a product that is nearly a tenth of the price could give the Airwap a serious run for its money. Right now, it’s an even better deal than it usually is — which is saying a lot.

CHI Aloe Vera Oil

Save 42%

CHI’s aloe-infused hair oil is great for giving dry curly hair a glowy shine. It’s on sale for over $10 off its usual Amazon price.

VieBeauti Lash Boosting Serum

Save 50%

If there’s anything that can convince me that an eyelash serum is the real deal, it’s a massive 21K reviews and nearly five stars on Amazon. This one has tons of accounts of people raving about how quickly and brilliantly the formula worked, with lots of before and after pictures to prove it. Right now, it’s on sale for over $20 off the already reasonable price of $39.99.

Dyson Airwrap – Topaz Orange

Save 17%

You’ll almost never find the Dyson Airwrap on sale. But while supplies last, Dyson has marked down the topaz orange version of the styling tool.

Staff Pick

T3 AireBrush Duo

Save 30%

This was our favorite blow dryer brushes for thick hair. Our writer who reviewed this loved “the cool shot button and volume booster switch, the latter of which helps create extra-tousled and textured tresses.” This is the lowest price we’ve ever seen it.

Someone using MacBook Air laptop


Prime Day laptop deals

I’m Insider’s main PC gaming reviewer, and I’ve written dozens of articles for the site about PCs, gaming laptops, gaming desktops, and gaming accessories. I’ve personally tested a number of the laptops on sale today — like the Alienware m18, my favorite high-end gaming laptop, which you can currently snag for over $600 off. And even the laptops I haven’t tested, I’ve researched and can vouch for — like the Acer Aspire 3, which is a reliable budget laptop that’s $100 off right now. One of the absolute best Prime Day deals I’ve found so far is for the Acer Nitro 5, which is already the best budget gaming laptop: You can buy a Nitro 5 with a powerful RTX 3050 Ti graphics card for only $700, which is a nearly unbeatable price. If you’re looking for an affordable gaming powerhouse, this is your chance. — William Antonelli, tech reporter, Insider Reviews

Staff Pick

Apple MacBook Air (2020)

Save 25%

The MacBook Air received a big boost in speed and battery life over Intel models thanks to Apple’s M1 chip, all while keeping the same sleek design. Snag one for $250 off right now, which matches its best price to date.

Acer Acer Aspire 3 Laptop

Save 22%

The Acer Aspire is one of the most popular budget laptops around. It boasts a 14-inch Full HD screen with an AMD Ryzen 5 CPU. This $100 discount makes it an even more attractive buy.

HP 15.6-inch Laptop

Save 10%

This HP laptop features the newest generation of Intel CPUs, giving it speed and processing power. It’s over $80 off during Prime Day, putting it down to a good price for an everyday laptop like this.

Lenovo IdeaPad 3i Laptop

Save 22%

This Lenovo IdeaPad is a good option for buyers who need a simple but reliable laptop. On Prime Day, it’s back down to its lowest price on Amazon ever.