Twitter CEO throws shade at Mark Zuckerberg’s Threads: ‘We’re often imitated – but the Twitter community can never be duplicated’

• Twitter CEO Linda Yaccarino appeared to diss Threads for imitating Twitter.
• Yaccarino said the “Twitter community can never be duplicated,'” in a tweet on Thursday.
• Mark Zuckerberg has taken to dissing Twitter since his new social media app launched on Wednesday.

New Twitter CEO Linda Yaccarino appeared to take a swipe at Meta’s new rival to Twitter on Thursday.

“YOU built the Twitter community. And that’s irreplaceable. This is your public square,” Yaccarino tweeted. “We’re often imitated — but the Twitter community can never be duplicated,” she added.

—Linda Yaccarino (@lindayacc) July 6, 2023

The tweet comes after Mark Zuckerberg’s new text-based social media app, Threads, was released on Wednesday and millions of users flocked to the new platform. Zuckerberg said on Threads that the site had about 30 million sign-ups as of Thursday morning.

Since Threads’ launch, many people have taken to Twitter to point out some of the similarities between the two sites; Zuckerberg himself poked fun at the launch in his first tweet in over a decade.

—Mark Zuckerberg (@finkd) July 6, 2023

The Meta CEO has taken several shots at Twitter over the past 24 hours. A Meta executive appeared to mock Twitter leadership last month when he said Meta’s Twitter rival would be “sanely run.”

“It’ll take some time, but I think there should be a public conversations app with 1 billion+ people on it,” Zuckerberg posted on Threads on Wednesday night. “Twitter has had the opportunity to do this but hasn’t nailed it. Hopefully we will.” 

Twitter owner Elon Musk has also gotten in on the feud. He tweeted on Wednesday that “It is infinitely preferable to be attacked by strangers on Twitter, than indulge in the false happiness of hide-the-pain Instagram.”

The two billionaires have talked of settling their yearslong feud in a cage match, but Musk’s biographer, Walter Isaacson, said on Wednesday that he thinks it’s much more likely the two men will battle it out by seeing which social media company can take the lead.