DUBAI: Dubai’s allure has long been a magnet for entrepreneurs and investors worldwide, and for Pakistani-born Saleem Karsaz, the city’s charm was impossible to resist.
Karsaz, now a dominant force in Dubai’s real estate market, initially came to the city in 2003 to study but soon found himself enamored with the luxury, safety, and security it offered.
After a brief stint in investment banking, he discovered his true calling in real estate, and by 2007, he had established his company, which is now known as Aeon & Trisl.
Karsaz’s journey, however, was not without its challenges.
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The 2008 financial crisis hit the industry hard, but he persevered, and his company emerged. The subsequent years saw a boom in the market, fueled by the announcement of the Expo in 2013, which catapulted Dubai onto the global stage. The city’s handling of the COVID-19 pandemic further solidified its reputation as a business-friendly destination, and Karsaz’s company thrived.
Today, as the Group CEO of Aeon & Trisl, Karsaz is a highly acclaimed realtor, recognised by the Dubai Land Department as the highest-ranked broker multiple times. His success can be attributed to his passion, experience, and guidance.
In an interview with Asma Mustafa Khan during Aaj News’ In the Arena, aired on Friday, Karsaz broke it down for those following similar aspirations.
“Work within your means,” he said during the conversation.
“Expand at a steady pace, not too quick. When you work with passion and under the guidance, the sky is the limit.”
Karsaz’s achievements are also a testament to Dubai’s business-friendly environment, which has attracted entrepreneurs and investors from around the world.
The city’s favorable tax regime, ease of doing business, and infrastructure make it an ideal destination for those looking to grow their businesses.
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