Daraz Pakistan is turning up the heat with its 7.7 Summer Sale, running from July 7 to July 16, featuring jaw-dropping discounts and lowest prices to be found anywhere in Pakistan, free delivery, and over Rs. 9 lacs worth of giveaways including TVs, e-bikes, ACs, washing machines, and travel tickets to Malaysia and Umrah for the perfect summer break. The campaign positions Daraz as the country’s go-to destination for unbeatable value and the smartest way to shop this summer. The 7.7 Summer Sale further establishes Daraz as a leading force in Pakistan’s digital commerce landscape, offering consumers an unparalleled combination of affordability, convenience, and access to a wide range of trusted brands, all within a secure and user-friendly online environment.
Until July 16th, shoppers can take advantage of significant savings across a broad selection of categories, including electronics, beauty, fashion, home and kitchen, groceries, and more. Special 7.7 deals begin at just Rs. 7, with new offers added daily through a dynamic combination of Flash Deals, limited-time Rs. 7.7 specials, and exclusive in-app vouchers, encouraging customers to return regularly and explore fresh opportunities to save.
A strong line-up of global and local brands has joined the 7.7 celebration. Platinum partners such as Dawlance, Reckitt, Nestlé, P&G, and Haier are offering exclusive bundles and promotional offers, while Gold partners, including Lipton, Meclay London, Samsung, and PepsiCo, add further momentum to the campaign. Additional brands like Unilever, Xiaomi, Oppo, Saeed Ghani, Changhong Ruba, and Levi’s are also participating with deep discounts on best-selling products.
The campaign is further powered by Daraz’s extensive network of payment partners. Customers shopping with HBL, Standard Chartered, Askari Bank, MCB, UnionPay, and Bank of Khyber will unlock extra discounts and flexible instalment plans, adding even more value to every purchase.
Speaking about the campaign, Ehsan Saya, Managing Director of Daraz Pakistan, said,
“We wanted 7.7 to feel less like a typical sale and more like a fun event. When prices drop as low as Rs. 7 and every order could win you a holiday or a new appliance, it stops being just about buying. It becomes about anticipation, discovery, and that rush of finding something you didn’t expect. That’s the energy we are bringing to Daraz Pakistan this summer, and we hope our users enjoy it.”
The Daraz app is central to the 7.7 experience, hosting time-bound Flash Deals, mega giveaways, voucher drops, and curated collections across categories that evolve each day of the campaign. Whether customers are upgrading appliances, stocking up on groceries, or simply chasing the thrill of a flash deal, the app delivers a fast, seamless, and gamified shopping journey.
Through the 7.7 Summer Sale, Daraz continues to define what modern online shopping looks like in Pakistan. By combining unbeatable prices, trusted brands, dedicated customer support and unexpected rewards, the platform turns every visit into an experience, reminding customers that the best deals are found only on Daraz.
For more, download the Daraz app or visit www.daraz.pk
About Daraz Group
Founded in 2015, Daraz is the leading e-commerce platform in Pakistan, Bangladesh, Sri Lanka, Nepal, and Myanmar. It empowers sellers and consumers with cutting-edge marketplace technology, targeting a rapidly growing region of 500 million people. By building an integrated infrastructure covering e-commerce, logistics, payment and financial services, the company aims to deliver an immersive, personalized shopping experience and uplift South Asian communities through the power of commerce.
For more information, please visit www.daraz.com or follow Daraz on LinkedIn (www.linkedin.com/company/daraz/) for regular corporate updates.
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