TikTok challenger Triller makes a surprising revenue reveal: $0 from its media businesses

• Triller reported no revenue from social media and streaming last year, per a Tuesday filing.
• All of Triller’s 2025 revenue came instead from a financial services business unrelated to media.
• The company’s namesake app, which sought to challenge TikTok, won’t load videos.

Triller reported $0 in media revenue last year, a new company filing reveals.

That’s surprising for a startup that tried to challenge TikTok with its namesake app, and at one point claimed to have hundreds of millions of users (though its numbers have been disputed).

Triller went public in 2024, raising over $420 million in capital and pitching investors on its short-form video app, a streaming platform for combat sports, and various marketing tools for brands.

Despite once positioning itself as a hub for creators like Charli D’Amelio, brands like McDonald’s and Pepsi, and sports leagues, last year it made no money from its social media or streaming businesses, according to the filing posted Tuesday.

All of Triller’s roughly $22 million in 2025 revenue came from a financial services business tied to the Hong Kong-based firm it merged with in 2024.

So, what’s going on with Triller’s media business? The company didn’t offer any commentary in the filing on why it reported no 2025 revenue from business lines like social media. Triller didn’t respond to a request for comment.

In 2024, the company pulled in around $5 million in social-media advertising and pay-per-view sports streaming revenue, according to filings. That year, it hired former TikTok executive Sean Kim to run its video app and a few other subsidiaries, announcing plans to launch the “next generation of Triller App” and enter “its next chapter of expansion and creativity.”

In early 2025, Triller launched a website to try to court TikTok’s users when it seemed like the competitor app might get banned. In December, however, Business Insider was unable to log into the Triller app or get videos to load, an issue also raised by several Reddit users. (It wouldn’t load videos for two Business Insider reporters on Wednesday.)

In December, Triller was delisted by the Nasdaq for failing to file its quarterly and annual reports on time. The company remains off the exchange.

Triller’s auditor wrote in the company’s Tuesday filing that they had “substantial doubt about the Company’s ability to continue as a going concern,” citing recurring losses, working capital deficits, and limited cash resources.

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